Harvester Business Report

February 01, 2025 – May 31, 2025 · Source: Production Database

Total Bookings
147
Unique Machines
11
Working Hours
1,093.87
Total Invoice
₹18,69,363
Owner Settlement
₹17,05,012
Customer Paid
₹17,01,622
Total Offer Losses
₹3,50,873
Net Profit
₹-1,86,522

Net Profit Calculation

Total Invoice Amount₹18,69,363.18
− Machine Owner Settlement₹17,05,012.19
− Payment Offer Loss (Availed)₹1,67,541.55
− Cashback Offer Loss (Availed)₹30,840.43
− 50% Paddy Load Offer Loss₹1,52,490.97
= Net Profit₹-1,86,521.96

Monthly Revenue vs Costs

Monthly Net Profit

Bookings by Work Type

Offer Losses Breakdown

Month-by-Month Breakdown

Month Bookings Unique Machines Hours Invoice Owner Settlement Payment Offer Loss Cashback Loss Paddy Load Loss Net Profit
Feb 2025 27 4 213.82 ₹4,74,824 ₹4,41,628 ₹20,851 ₹509 ₹53 ₹11,783
Mar 2025 90 7 620.45 ₹9,86,316 ₹8,90,069 ₹1,04,222 ₹24,928 ₹1,11,037 ₹-1,43,940
Apr 2025 26 7 215.73 ₹3,42,412 ₹3,11,891 ₹35,587 ₹5,404 ₹31,811 ₹-42,281
May 2025 4 2 43.87 ₹65,811 ₹61,424 ₹6,881 ₹0 ₹9,591 ₹-12,085
Total 147 11 1,093.87 ₹18,69,363 ₹17,05,012 ₹1,67,542 ₹30,840 ₹1,52,491 ₹-1,86,522

Breakdown by Work Type

Work Type Bookings Unique Machines Hours Invoice Owner Settlement Payment Offer Loss Cashback Loss
Paddy Threshing 115 9 873.40 ₹13,71,959 ₹12,42,723 ₹1,46,417 ₹30,618
Maize Threshing 26 2 211.61 ₹4,76,124 ₹4,42,796 ₹19,889 ₹0
Paddy Threshing Belt 6 1 8.86 ₹21,280 ₹19,494 ₹1,236 ₹222
Total 147 11 1,093.87 ₹18,69,363 ₹17,05,012 ₹1,67,542 ₹30,840

Cashback Breakdown

Status Transactions Amount Notes
Availed 42 ₹29,700 Fully redeemed by customers
Partially Availed & Expired 3 ₹1,141 / ₹830 expired Partially used
Expired 60 ₹29,371 Not used — no actual loss
Total Credited 105 ₹61,041
Actual Loss (Availed) 45 ₹30,840

50% Paddy Load Offer Breakdown

Tractor/Trailer Paddy Load transport bookings with "Feb - May 2025 payment offer 50%" (Offer ID 35)

Month Bookings Availed Offer Loss
Feb 20251₹53
Mar 202563₹1,11,037
Apr 202531₹31,811
May 202515₹9,591
Total110₹1,52,491

Unique Machinery Details

All 11 machines are Grade A and currently Linked. 10 are John Deere, 1 is Kardar. 5 are 4WD, 6 are 2WD.

# ID Name Reg No Brand 4WD Assignments Bookings Working Hrs Total Bill Commission Settlement
191NSVJS2TN 23 AZ 8398John DeereYes 3333249.20 ₹4,48,681₹30,960₹4,17,722
276NSVJS1TN 48 PY 1127John DeereYes 4141215.44 ₹3,29,878₹21,544₹3,08,335
396ARJS1TN 65 BY 7572John DeereYes 3232212.43 ₹3,23,378₹21,243₹3,02,136
437PRJS1TN 65 BY 3622John DeereYes 3434204.50 ₹3,15,604₹20,450₹2,95,153
592CNJB1TN 47 Q 6289John DeereYes 1414111.77 ₹2,51,492₹17,604₹2,33,887
6104SNJS1TN 41 AD 4428John DeereNo 4443.42 ₹65,125₹4,342₹60,783
757JKJS1TN 40 E 1743John DeereNo 4422.46 ₹33,684₹2,246₹31,439
8105KAJS1TN 56 C 6170John DeereNo 2212.62 ₹18,936₹1,262₹17,674
9102RCJS1TN 94 B 7987John DeereNo 119.50 ₹14,250₹998₹13,253
1055MMKR1TN 47 Y 3548KardarNo 668.86 ₹20,380₹886₹19,494
1195AKMJS1TN 25 AY 0832John DeereYes 223.67 ₹5,504₹367₹5,137
Total 1731471,093.87 ₹18,26,913₹1,21,901₹17,05,012

Key Harvester Payment Offers (Active in Period)

Offer ID Name Type Value Validity
33Jan to May Harvester Payment offer ₹100Fixed₹100Jan 15 – Mar 15, 2025
34Feb - May 2025 Tyre Harvester payment offer Rs.150Fixed₹150Feb 20 – May 20, 2025
35Feb - May 2025 payment offer 50% (Paddy Load)Percentage50%Mar 05 – May 20, 2025
36Feb - May 2025 Belt Harvester payment offer Rs.100Fixed₹100Feb 20 – May 20, 2025
37Apr - May 2025 Tyre Harvester payment offer Rs.150 (Amaravathi)Fixed₹150Apr 27 – Jun 03, 2025

Baler Business Report

March 01, 2026 – March 31, 2026 · Source: Production Database

Total Bookings
6
Unique Tractors
3
Unique Balers
2
Total Bales
1,070
Working Hours
50.39
Total Invoice
₹43,864
Owner Settlement
₹39,571
Net Profit
₹1,306

Net Profit Calculation

Total Invoice Amount₹43,864.00
− Machine Owner Settlement₹39,571.20
− Payment Offer Loss (Availed)₹2,986.48
− Cashback Loss (Availed)₹0.00
= Net Profit₹1,306.32

Bales Produced by Work Type

Invoice by Work Type

Breakdown by Work Type

Work Type Bookings Tractors Balers Bales Hours Invoice Owner Settlement Payment Offer Loss
Round Paddy Straw Thread 2 1 1 548 25.57 ₹20,824 ₹18,742 ₹1,458
Round Paddy Straw Jute 2 1 1 468 21.96 ₹18,720 ₹16,848 ₹1,310
Maize Flower Roll 2 2 2 54 2.86 ₹4,320 ₹3,982 ₹218
Total 6 3 2 1,070 50.39 ₹43,864 ₹39,571 ₹2,986

Booking-Level Detail

# Booking ID Work Date Tractor Baler Operator(s) Work Type Bales Hrs Invoice Owner
Settlement
Payment
Offer
Cashback
Credited
1V2OXA03BK2600000032026-03-02JVJD1OXBR1 Muruganantham Maize Flower Roll 151.21 ₹1,200₹1,080 ₹0 (₹84 exp) ₹0
2V2OXA03BK2600000252026-03-07RKJD1RKBR1 Ramakrishnan Ramanathan Maize Flower Roll 391.65 ₹3,120₹2,902 ₹218 ₹94
3V2OXA03BK2600000322026-03-10 to 13OXJD1OXBR1 Muruganantham (8.37h) + Pannerselvam Murugan (3.20h) Round Paddy Straw Thread 22311.57 ₹8,474₹7,627 ₹593 ₹254
4V2OXA03BK2600000932026-03-24 to 25OXJD1OXBR1 Muruganantham Round Paddy Straw Jute 1839.16 ₹7,320₹6,588 ₹512 ₹0
5V2OXA03BK2600001242026-03-26 to 27OXJD1OXBR1 Muruganantham Round Paddy Straw Jute 28512.80 ₹11,400₹10,260 ₹798 ₹342
6V2OXA03BK2600001502026-03-30 to 31OXJD1OXBR1 Muruganantham Round Paddy Straw Thread 32513.99 ₹12,350₹11,115 ₹865 ₹371
Total 1,07050.39 ₹43,864₹39,571 ₹2,986 ₹1,060

Tractor (Carrier) Details

All 3 tractors are John Deere and currently Linked.

# ID Name Reg No 4WD Bookings Bales Hrs Tractor Bill Commission Settlement
111OXJD1TN 94 C 0065Yes 41,01647.53 ₹27,900₹2,790₹25,110
250RKJD1TN 15 C 0011No 1391.65 ₹2,184₹153₹2,031
315JVJD1TN 94 C 5487Yes 1151.21 ₹840₹84₹756
Total 61,07050.39 ₹30,924₹3,027₹27,897

Baler (Implement) Details

Both balers are currently Linked. OXBR1 was used on both OXJD1 (4 bookings) and JVJD1 (1 booking).

# ID Name Reg No Implement ID Bookings Bales Bill Commission Settlement
194OXBR1BR1 TN 94 C 0065V2OXA02IM240000006 51,031 ₹12,004₹1,200₹10,804
2111RKBR1BR1 TN 15 C 0011V2OXA08IM240000001 139 ₹936₹66₹870
Total 61,070 ₹12,940₹1,266₹11,674

Operator Details

3 operators handled all 6 baler bookings. Booking V2OXA03BK260000032 was shared between two operators.

# Profile ID Operator Mobile Bookings Working Hrs Wait Hrs Run Hrs Tractors Driven
124Muruganantham9655618457 545.540.719.96 OXJD1, JVJD1
262Pannerselvam Murugan7708726343 1 (shared)3.201.220.71 OXJD1
340Ramakrishnan Ramanathan8610176926 11.650.000.43 RKJD1
Total 650.391.9311.10

Muruganantham handled 90% of the baler working hours this month, including all 4 OXJD1+OXBR1 bookings he ran solo plus part of booking #3 (which Pannerselvam Murugan finished). Ramakrishnan Ramanathan ran the only RKJD1+RKBR1 booking.

Payment Offer Breakdown

All baler bookings had eligible payment offers attached. Actual loss is only from offers marked Availed.

Booking ID Discount Status Availed At
V2OXA03BK260000003₹84.00Expired
V2OXA03BK260000025₹218.40Availed2026-03-10 11:21
V2OXA03BK260000032₹593.18Availed2026-03-17 05:53
V2OXA03BK260000093₹512.40Availed2026-03-26 12:33
V2OXA03BK260000124₹798.00Availed2026-03-29 16:39
V2OXA03BK260000150₹864.50Availed2026-04-03 14:15
Total Availed (Actual Loss)₹2,986.48
Total Expired (No Loss)₹84.00

Cashback Breakdown

Cashback credited to customers from these baler bookings. As of report date, none has been redeemed yet, so Cashback Loss (Availed) = ₹0.

Booking ID Credited Redeemed Status
V2OXA03BK260000025₹93.60₹0.00Available
V2OXA03BK260000032₹254.22₹0.00Available
V2OXA03BK260000124₹342.00₹0.00Available
V2OXA03BK260000150₹370.50₹0.00Available
Total Credited₹1,060.32₹0.00

Notes

  • Filtered by worklog date (2026-03-01 to 2026-03-31). Booking V2OXA03BK260000150 has completed_at 2026-04-01 but its worklogs were on Mar 30–31, so it is included.
  • Commission rates observed: 10% on the OXJD1 tractor and OXBR1/RKBR1 balers; 7% on the RKJD1 tractor (zone-specific).
  • The "Mar–May 2026 Tractor Trailer Paddy Load 50%" offer (ID 61) is active in March but applies to paddy grain transport, not paddy straw bales, so it is not attributed to baler P&L.

2026 Harvester Season Plan

March 18 – May 15, 2026 · 59 Days · Target: 1,500 Hours · Customer Acquisition Strategy

Target Hours
1,500
Season Duration
59 Days
Vehicles
3 FT + 1 PT
Rate / Hour
₹1,500
Commission / Hour
₹50
Loss / Hour
₹-260
Est. Harvester Loss
₹-3,90,000
Est. Total Budget
₹-5,98,500

Per-Hour Economics

Harvesting Rate₹1,500/hr
− Machine Owner Settlement₹1,450/hr
= Company Commission₹50/hr
− Payment Offer₹150/hr
− AgroCare Cashback₹80/hr
− Tractor Cashback₹80/hr
= Net Per Hour₹-260/hr

Strategy: Running harvester as a customer acquisition channel. Each harvester booking introduces farmers to the OX Agry platform. Cashback offers (AgroCare + Tractor) are designed to convert these farmers into tractor booking customers in the Apr–Sep season (cashback valid 120 days, covers dry + wet plough).

Monthly Hours Target & Budget

Cumulative Hours Tracker

Loss Breakdown (₹5.99L Total)

2025 Actual vs 2026 Plan

Monthly Breakdown

Period Days Hours Target Daily Run Rate Bookings/Day Hrs/Vehicle/Day Harvester Loss Paddy Load Loss Cumulative Loss
Mar 18–31 14 250 ~18 hrs/day 2–3 ~5 hrs ₹65,000 ₹34,750 ₹99,750
Apr 1–30 (Peak) 30 900 ~30 hrs/day ~4 ~8 hrs ₹2,34,000 ₹1,25,100 ₹4,58,850
May 1–15 15 350 ~23 hrs/day ~3 ~6 hrs ₹91,000 ₹48,650 ₹5,98,500
Total 59 1,500 ~25 avg ~3 avg ~6.5 avg ₹3,90,000 ₹2,08,500 ₹5,98,500

Checkpoint Tripwires

If cumulative hours fall below these thresholds, take corrective action.

# Date Min Cumulative Hours Max Loss at Checkpoint Action if Below
1 Mar 31 200 ₹79,800 Review area coverage — is Balasamudram accessible?
2 Apr 15 650 ₹2,59,350 Peak isn't peaking — review strategy
3 Apr 30 1,150 ₹4,58,850 Need 500 in 15 days to hit target — stretch but possible
4 May 15 1,500 ₹5,98,500 Season end — final tally

2026 Offer Structure

Harvester Offers

Offer Type Value Est. Cost (1,500 hrs) Purpose
Payment Offer Instant Discount ₹150/hr ₹2,25,000 Attract bookings — customer sees ₹1,350 effective rate
AgroCare Cashback Cashback Credit ₹80/hr ₹1,20,000 Drive AgroCare product purchases (Apr–Sep), valid 120 days
Tractor Cashback Cashback Credit ₹80/hr ₹1,20,000 Convert to tractor bookings (Apr–Sep), valid 120 days
50% Paddy Load % Discount 50% ~₹2,08,500 Paddy transport with harvesting
Total Estimated Offer Cost ₹6,73,500

Weekly Tracking Metrics

MetricWhyTarget
Cumulative hours vs planAre we on pace?Per checkpoint table above
Cashback redemptions (AgroCare + Tractor)Is cross-sell working?>43% availing (beat 2025)
Paddy load bookingsIs 50% offer driving volume or just bleeding?Monitor cost per booking
Unique customers vs repeatAre we acquiring NEW farmers?Track new vs returning ratio
Area-wise splitIs Balasamudram saturated?Expand trigger if >80% from one area

Customer Acquisition ROI

The ₹5.99L spend is justified if acquired farmers return for tractor bookings (Apr–Sep).

Scenario New Farmers CAC per Farmer Tractor Bookings to Break Even
Conservative 80 ₹7,481 ~8 bookings/farmer (@ ₹900 avg)
Moderate 120 ₹4,988 ~5 bookings/farmer
Optimistic 180 ₹3,325 ~4 bookings/farmer
Avg tractor booking value~₹900/hr
Commission at 7%₹63/hr
Avg booking ~2 hrs₹126/booking
Breakeven (moderate): 120 farmers × 5 bookings = 600 tractor bookings

6-Month Area Roadmap

MonthPrimary AreaActivityNotes
Mar Palani (Balasamudram) Harvester bookings Season kickoff, ramp up vehicles
Apr (Peak) Palani (Balasamudram) Harvester peak + tractor if rain 30 hrs/day target, all vehicles running
May Balasamudram Puddling if rain, else dry plough Harvester winding down, transition to tractor
Jun Amaravathi Tractor bookings (river irrigation) Shift operations, cashback conversions start
Jul–Aug Kolumam, Komaralingam, Madathukulam, Kaniyur, Alangiyam Expansion — tractor + new areas Brand presence push, measure CAC payback

Rate Cards

All active rate card configurations

General (42)
Transport (3)
Seasonal (16)
Fuel Bunk (12)

General Rate Cards — Info & Rates

ID Machinery Work Implement Category Grade Calc 2WD 4WD Impl Comm% Cashback
1TractorDry plough42 Blade RotavatorSandy-Hour90090010010%Yes
2TractorWet plough42 Blade RotavatorSandy-Hour1,0001,00010010%Yes
3TractorDry plough9 Tyne Rigid CultivatorSandy-Hour8508505010%Yes
4TractorDry plough5 Tyne Rigid CultivatorSandy-Hour8508505010%Yes
5TractorDry plough9 Tyne Spring CultivatorSilt-Hour8508505010%Yes
6TractorDry ploughPaar CultivatorSilt-Hour8508505010%Yes
7TractorWet ploughPuddler LevelerSilt-Hour1,1251,12537510%Yes
8TractorDry plough36 Blade RotavatorSilt-Hour760-19010%Yes
9TractorRound Paddy Straw ThreadBalerSilt-Count27-1110%Yes
10TractorTrenchingTrencherSilt-Count8-210%Yes
12TractorRecoveryRecovery--Hour600-010%Yes
13TractorDry plough12 Disc HarrowSilt-Hour900-20010%Yes
14HarvesterPaddy Threshing--AHour1,5002,000-₹100Yes
15TractorRound Paddy Straw JuteBaler--Count28-1210%Yes
16TractorMaize StrawBaler--Count46-2410%Yes
17TractorMaize Flower RollBaler--Count56-2410%Yes
18TractorWhite Sorghum StrawBaler--Count42-1810%Yes
19HarvesterHorse Gram Threshing---Hour1,700--₹200Yes
26TractorGauge Wheel Wet PloughGauge Wheel--Hour9509505010%Yes
28HarvesterPaddy Threshing Belt--AHour2,600--₹100Yes
29HarvesterPaddy Threshing--BHour1,400--₹100Yes
30HarvesterMaize Threshing--AHour2,500--₹300Yes
31Backhoe LoaderAgriculture---Hour1,050--7%No
32TractorCoconut Mulching18 Blade Mulcher--Hour1,300-2007%Yes
33DroneSpraying---Count500--10%Yes
34TractorBanana Mulching42 Blade Rotavator--Hour1,300-2007%Yes
35TractorSpecialized Wet Plough42 Blade Rotavator--Hour1,2001,2002007%Yes
44Power TillerCoconut Tree Bund Work---Count30--₹2Yes

Transport Rate Cards

ID Machinery Work Implement Calc Empty Tar Load Tar Load Dirt (2WD) Wait Run Impl Empty Tar Impl Load Tar Comm%
1TractorFertilizer LoadTrailerCount2464641202461610%
2TractorBale LoadTrailerCount2480801602462010%
3TractorPaddy LoadTrailerCount244848802461210%

Seasonal Rate Cards

ID Machinery Work Implement Calc 2WD Amt 4WD Amt Impl Amt
1TractorDry plough42 Blade RotavatorHour900900100
2TractorDry plough9 Tyne Rigid CultivatorHour85085050
3TractorDry plough5 Tyne Rigid CultivatorHour85085050
4TractorDry plough9 Tyne Spring CultivatorHour85085050
5TractorDry ploughPaar CultivatorHour85085050
6TractorWet plough42 Blade RotavatorHour1,1001,100100
7TractorWet ploughPuddler LevelerHour1,0001,000300
8TractorDry plough12 Disc HarrowHour900-200
9HarvesterPaddy Threshing-Hour1,500--
10TractorWhite Sorghum StrawBalerCount50-15
11TractorMaize Flower RollBalerCount50-15
12TractorMaize StrawBalerCount50-15
13TractorRound Paddy Straw JuteBalerCount26-12
14TractorRound Paddy Straw ThreadBalerCount25-11
15HarvesterHorse Gram Threshing-Hour1,700--
21HarvesterPaddy Threshing Belt-Hour2,300--

Fuel Bunk Rate Cards

ID Fuel Bunk Fuel Type Rate/Litre (₹) Date
12Sathya Mohan Filling PointDiesel93.722025-02-24
11SHRI ESHWAR AGENCIESDiesel93.452024-12-23
10SHRI ESHWAR AGENCIESDiesel93.432024-12-20
9Ciki Vahana AgencyDiesel93.682024-12-04
8Bright Auto AgenciesDiesel93.322024-09-11
7Sree Kanishka AgencyDiesel93.452024-07-03
6Sree Kanishka AgencyPetrol102.042024-07-03
5RENUGAMBAL AGENCY PAVUNJURDiesel93.042024-04-19
4Ciki Vahana AgencyPetrol102.042024-03-15
3Ciki Vahana AgencyDiesel93.672024-03-15
1Ciki Vahana AgencyDiesel95.522023-10-01
2Ciki Vahana AgencyPetrol103.922023-10-01